Tuesday, March 4, 2008

Enter to Win $10k Shopping Spree to Best Buy

So while we parade about the Wasatch Front chatting with people about Guerrilla Marketing, Experiential Marketing, Promotions and more, we decided to add a little twist in the mix.

We are offering a chance to win a $10,000 shopping spree to Best Buy. Sure...odds aren't in your favor. But someone has to win-may as well be you. 50% market research, 50% Fun, but 100% for real.

Click below enter:




Oh...and if you just want to talk to Utah's FIRST experiential marketing and promotions agency, drop us a line. While others talk about it- we do it.

-MINDWISE

Thursday, January 17, 2008

Does Guerrilla Marketing really work?

Well you're here aren't you?

We are in the midst of our own "guerrilla marketing campaign" and have tied our blog into our freshly painted splash domain: www.guerrillamarketingworks.com

Just our little way of getting out there and showing those in our own backyard that you can't just focus on traditional marketing and media. Granted, all very important and necessary, but today's consumers are more empowered and hard to reach.

So...why Guerrilla Marketing? Because it:
1. Interrupts, cuts through and gets noticed!
2. Engages and interacts. People get to see, touch, taste, feel, and Experience!
3. Spurs word of mouth.


*"80% of respondents agreed that participating in experiential marketing would give them more information than other media-thereby creating understanding"

*"Experiential marketing is 50% more likely to cause a purchase decision, followed by TV (33%) and Internet (17%)."
- Experiential marketing - A Survey of Consumer Response

*"I hear and I forget, I see and I remember, I do and I understand"- Confucius




Give us a call, shoot us an email, post a comment and we'll get in touch. Let us show how we can help you cut through, stand out, engage and experience!

Friday, October 5, 2007

Dew Tour

I thought on my first official blog, I'd talk about a recent engagement our company has been tied up with lately-The AST Dew Tour.

I Just heard that the Salt Lake Stop, The Toyota Challenge had the highest attendance of any stop nationwide. MINDWISE handled street promotions and partnerships. I'd like to think we had a little to do with that.

The Dew Tour was a well oiled machine and solidified my belief in Sponsorships, Client Relations, Event and Experiential Marketing. These guys sure know how to put on a world-class event, take care of clients, activate sponsorships and much much more.

Great job guys, we're grateful we can share in your success and wish you the best of luck in Orlando.

Friday, September 7, 2007

What is MINDWISE?

MINDWISE is a promotion agency new to Salt Lake City. Promotion Agencies, though unfamiliar to Salt Lake, represent a nationwide trend growing companies with industry-wide revenues topping 5 billion dollars. MINDWISE works with businesses, media companies and advertising agencies to increase revenue and create consumer brand experience through channels such as face to face marketing, sampling, event marketing, promotions, sponsorships, partnerships, sales promotions, and other guerrilla strategies. MINDWISE. Wise strategies. Mind blowing results.